NASA could end up having something in common with Conan O’Brien, Sesame Street’s Grover and Suze Orman tonight.

That’s if the agency wins the Shorty Award for which it’s nominated for being among the best of social media among people and organizations producing real-time short form content across Twitter, Facebook, Tumblr, YouTube, Foursquare, and the rest of the social Web.

The ceremony will be streamed live at 7:30 p.m. EDT.

Each year, millions of people visit the Shorty Awards site to tweet nominations for their favorite social media content creators. According to the site, those tweets culminate in a highly anticipated awards ceremony that celebrates the winners in various categories. NASA is a finalist for the Best in Government category.

Each award recognizes a content creator’s entire body of work within social media, not just an individual tweet or post.