A new survey released Oct. 18 on the use of social media in the public sector shows a significant increases in adoption and activity among federal workers and the government contracting community.
The study shows 41% of federal workforce respondents polled have begun using social media in the past year. That’s in addition to 51% who had begun using social media more than a year ago, leaving only 8% of federal employees who say they do not use social media.
Perhaps more significantly, the distinction of where federal employees use social media–once clearly confined to home or controlled office use–has begun to dissolve. While 92% of federal respondents said they use social media at home, 74% use it at work, and 70% use it via mobile devices, the study suggested federal agencies are demonstrating a new level of comfort in using social media.
Highlights of the study, conducted by Market Connections, in collaboration with Strategic Communications Group, are contained in the slide presentation. A copy of the full study are available at Market Connections’ website.