Federal agencies are embracing social media as an increasingly common way to interact with the public. Yet, a critical consideration that is often overlooked by agency officials is how social media will be incorporated in disaster and emergency preparedness plans. If your agency hasn’t fully developed a social media plan for disaster preparedness scenarios, it’s time to add it to your priority “to do” list!
Information about practically everything – both factual and wildly inaccurate – now travels around the globe literally in minutes, through new communication tools – Facebook, Twitter, YouTube, to name a few. In a natural or manmade disaster, if you don’t reach out to the public with the facts quickly, someone else will get there with rumor – and as we all know, misinformation can cause havoc, create panic, and potentially increase danger to those at risk who we want to protect. Keep reading →
Six Essential Elements to Government Customer Service
By Wendi Pomerance BrickPresident Obama recently issued a Presidential Executive Order to all federal agencies to streamline processes and improve customer satisfaction with plans due to the Office of Management and Budget by this October.
How exactly do we improve customer satisfaction in government agencies? Great service in government is harder to provide and sustain than it is in private industry. Keep reading →